Marketing

Google Runs Ad Tech—Here’s What That Means for Your Brand - Verified by FangWallet
8 min read

Google Runs Ad Tech—Here’s What That Means for Your Brand

8 min readGoogle is a leader in the ad tech world. It offers many services, including Search, Display, Video, and Shopping ads. Performance Max combines Google’s AI with several platforms to increase conversions. Brands use Google Ad Tech to meet goals like raising brand awareness, getting leads, and growing sales. Tools like keyword research, bid […]Continue reading "Google Runs Ad Tech—Here’s What That Means for Your Brand" →
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Business,Guides,Marketing
8 min read
How to Choose the Right Type of Mobile Advertising for Your Audience - Verified by FangWallet
5 min read

How to Choose the Right Type of Mobile Advertising for Your Audience

5 min readMobile advertising sends ads straight to users on their phones. It is a key part of mobile marketing. Ad formats are banner ads, video ads, and native ads. Each type helps to meet different marketing goals. Benefits are reaching a specific group of people, checking how well ads are doing right away, and […]Continue reading "How to Choose the Right Type of Mobile Advertising for Your Audience" →
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Business,Marketing,Technology
5 min read
how to change domain name
5 min read

How to Change Your Domain Name Without Losing SEO Rankings

5 min readMoving to a new domain can help you rebrand, but it can also be risky for SEO. When choosing a new domain name, consider your brand and goals. Set up 301 redirects, update your DNS settings, and communicate with your audience to make the move smoother. Use tools like Google Search Console and […]Continue reading "How to Change Your Domain Name Without Losing SEO Rankings" →
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Business,Marketing,Technology
5 min read
writing a business mission statemen
6 min read

Writing a Business Mission Statement: Tips for Clarity & Impact

6 min readCrafting a compelling business mission statement is essential for defining your company's purpose. It aligns your team, attracts customers, and guides decision-making. This guide will walk you through creating a statement that truly reflects your core values.Continue reading "Writing a Business Mission Statement: Tips for Clarity & Impact" →
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Business,Entrepreneurship,Marketing,Opinion
6 min read
what is value pricing
5 min read

What Is Value Pricing: A Strategy to Maximize Profitability

5 min readValue pricing is a strategy that sets prices based on the perceived value of your product or service to customers rather than on production costs or competitors’ prices. This method allows businesses to charge higher prices if they can effectively demonstrate the value of their offerings. Effective value pricing requires detailed market research, […]Continue reading "What Is Value Pricing: A Strategy to Maximize Profitability" →
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Business,Make Money,Marketing,Opinion
5 min read
what does target market mean
4 min read

What Does Mean Target Market: Reaching Your Ideal Customers

4 min readDefining your target market is crucial for focusing your marketing efforts on potential customers. To identify your target audience, look for shared traits such as demographics, interests, and behaviors. Effective market segmentation breaks your market into manageable and actionable groups. By concentrating on a specific target market, you can allocate resources more effectively […]Continue reading "What Does Mean Target Market: Reaching Your Ideal Customers" →
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Business,Entrepreneurship,Marketing,Opinion
4 min read
marketable securities examples
3 min read

Marketable Securities Examples: Understanding Liquid Assets for Smart Investing

3 min readMarketable securities are short-term investments that are easy to sell and convert into cash. They carry low risk, making them ideal for preserving capital over a short period. Examples include stocks, bonds, treasury bills, and certificates of deposit. Companies classify marketable securities as current assets on their balance sheets. They offer potential returns […]Continue reading "Marketable Securities Examples: Understanding Liquid Assets for Smart Investing" →
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Guides,Investing,Marketing,Opinion
3 min read
competitor pricing
3 min read

Competitor Pricing: Why Understanding Your Rivals’ Prices Is Crucial

3 min readCompetitor pricing involves setting prices by analyzing what other companies charge for similar products. It is critical in market analysis and understanding your rivals’ strategies. Knowledge of competitor pricing enables better choices for a competitive advantage. This analysis can attract new customers, improve profit margins, and help adapt to market changes. Competitor pricing […]Continue reading "Competitor Pricing: Why Understanding Your Rivals’ Prices Is Crucial" →
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Business,Entrepreneurship,Marketing,Opinion
3 min read

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